Student Watch: Campus Market Research

Student Watch is vital, industry-specific research that offers new insights into student consumers and authenticates proven trends. Student Watch provides ongoing research that is delivered in topical phases. This research will help you tap into understanding today's college student consumer in order to effectively meet their desires and needs.
 

Student Watch 2010   Order now!

Student Attitudes and Perceptions: 

A comprehensive analysis on textbooks and course materials.

This research report, generously sponsored by Barnes & Noble, brings you student perceptions so you can effectively understand this changing market and boost your store traffic to maximize sales.

The findings offer insight into:

• Student's purchasing habits and attitudes towards course materials

• Satisfaction comparison of campus bookstores and online retailers

• Textbook format preference, digital versus print

• Accessibility and usage of digital/electronic textbooks

• Essential highlights and data tables

On sale now—only $599*
Receive the comprehensive report, key highlights, data tables, as well as

suggestions to drive traffic and sales in your college store.

Store Members Only!
A special sale price is available to any college or university that would like to receive this valuable information (one grant per college store or university), made possible by a $480 NACS Foundation grant. A $480 rebate will be applied to your order.

To purchase your 2010 Student Watch report, call the NACS Store at (800) 622-7498, ext. 3 or order online.

Looking for a previous Student Watch study? The NACS Foundation has proudly published eighteen editions of Student Watch: Campus Market Research. For help locating back issues call (800) 622-7498, ext. 3 or order past editions ONLINE.